Olamide and Ice Prince. Photo: Instagram
Etisalat Nigeriahas unveiled their first set of ambassadors rapper Panshak Ice Prince Zamani andOlamideAdedeji have signed endorsement deals with the telecommunications company.
We are told the deals have been under the works for a long while with the telecoms company being sceptical about going down the endorsement craze path which have been threaded by rivalcompaniesMTN NigeriaandGlobacom.
Both deals are worth around N20m each.
The rappers let the cat out of the bag as they tweeted at each other The swaggg ETISALAT get bwuoy no be here!!! Ask @olamide_YBNL !!!!, with Olamide replying #EtisalatFrosh my nigga
A rep for Ice Prince has confirmed the deal; Yes its true, weve been on it for a while but it finally came through.
NET earlier reported that Ice Prince had turned down an offer made by Globacom, demanding for $1m instead. The deal never pulled through.
Olamides managerAlex Okekecould not be reached as at the time of this report……